I just explained my plan for treatment to a new patient this morning.
I didn’t do a great job on my homework or case presentation for this patient. She left confused and wanted it all down on paper. I could have done better. I should have done better … for her. She’s questioning. I got no commitment.
I know, I know … I’ve got to eliminate any confusion when I have their attention. I’ve got to have the answers. I’ve got to diagnose, digest and present a clear solution because they don’t know the questions to ask.
And, they won’t chase you to get them. You lose.
Dr. Peter Evans is a practitioner, author, speaker and international dental coach. He is the President of The BioCompatible Dentist, LLC